Episode Highlights: 

00:00 – Introduction and casual catch-up with Josh and Monica. 

04:15 – James d’Apice discusses his path into the legal profession and the origins of Gravamen. 

12:30 – The power of authenticity in personal branding and professional success. 

21:05 – James delves into the niche focus of Gravamen and its unique approach to legal disputes. 

33:50 – Marketing strategies and the importance of social media presence in the legal sector. 

47:10 – The future of Gravamen and James’s vision for work-life balance. 

Quotable Moments: 

  James on personal branding: “Authenticity is the foundation of any successful personal brand. It’s about being yourself in every aspect of your professional presentation.” 

Monica on recruitment: “Understanding the industry from both sides provides a unique advantage in legal recruitment and personal branding consultancy.” 

Resources Mentioned: 

Gravamen’s website: https://gravamen.com.au/ 

Coffee and Case Notes video series by James d’Apice: 

https://www.instagram.com/coffeeandacasenote/ 

 https://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=1466677013 

Connect with Us: 

Visit our website at www.personalbrandingunlocked.com.au for more episodes and resources to help you build your personal brand. Follow us on our social media channels to stay updated and engage with our community. 

Thank you for tuning in to Personal Branding Unlocked with Josh Lawlor and Monica Walmsley. Don’t forget to subscribe, rate, and leave us a review. Keep crafting your professional identity because you are the brand that speaks volumes. 

Find Us: Check us out online and hit up our socials HERE.

So, if you’re serious about making an impact in your career, business, or life in general, this episode is your roadmap to success. Understanding your audience and crafting customer personas are the foundational steps to building a personal brand that truly resonates. 

Stay tuned for our next episode, where we’ll continue to unlock the secrets of personal branding and share strategies for creating content that captivates your target audience. Your personal brand’s potential is limitless, and we’re here to help you unlock it. Don’t miss out!